Table of content
Misunderstandings about indoor air quality can lead to poor decisions, unnecessary spending, and continued exposure to harmful pollutants. Indoor air can sometimes be more polluted than outdoor air, especially in enclosed spaces with poor ventilation, directly affecting your health, comfort, and daily routines. Common air quality myths can prevent effective action and may contribute to discomfort in individuals with asthma, allergies, or respiratory sensitivities.
From dust mites and volatile organic compounds to mold and tobacco smoke, the pollutants inside your home or workplace can seriously impact your well-being. This article breaks down the most common indoor air pollution myths. It explains what helps improve indoor air quality so you can make informed choices for cleaner, healthier indoor spaces.
Myth #1: “Opening Windows Always Improves Indoor Air Quality”
Reality Check
Opening windows can sometimes worsen indoor air, especially in poor outdoor air quality. In cities with heavy traffic, industrial activity, or during wildfire events, outdoor air pollution can enter the home and increase exposure to particulate matter and harmful chemicals. During allergy season, letting in outside air can also bring in pollen, pet dander, and other airborne particles that aggravate asthma or respiratory issues. Depending on where you live, relying on outside air for ventilation may not improve indoor air quality.
When Opening Windows Helps
In areas with good air quality, opening windows on mild weather days can increase air flow and reduce buildup of indoor air pollutants. Short ventilation periods after cooking, using cleaning products, or running equipment that emits strong odors can help flush out polluted air. For best results, check local air quality monitoring tools or apps to identify the cleanest times of day to ventilate. This ensures you’re not replacing one type of polluted air with another.

Myth #2: “Houseplants Alone Can Purify the Air”
Reality Check
The idea that houseplants can clean indoor air comes from a NASA study conducted in sealed environments, not typical indoor spaces. In reality, the effect plants have on reducing volatile organic compounds (VOCs) in homes is very limited unless you have a very large number of plants in each room. Indoor air pollution is affected by many sources, including building materials, cleaning products, and poor air flow. Plants can't replace proper ventilation systems or high-efficiency air filters.
True Benefits of Plants
While houseplants don’t dramatically improve indoor air quality, they still offer some helpful benefits:
Add visual appeal to indoor spaces
May slightly raise humidity levels, especially in dry environments
Can help reduce stress and support mental well-being
Absorb small amounts of VOCs, though impact is limited
Complement other indoor air quality strategies like air purifiers and proper ventilation

Myth #3: “Spraying Air Fresheners Solves Bad Air”
Reality Check
Spraying air fresheners may cover unpleasant smells but does not remove pollutants from the indoor environment. Many scented sprays release VOCs and other chemicals contributing to poor indoor air quality. These products may trigger symptoms in individuals with asthma, chronic respiratory conditions, or allergies. Instead of cleaning the air, air fresheners add more airborne particles and chemical compounds to enclosed spaces.
Better Alternatives
Addressing the root cause of odors is a more effective way to improve indoor air. Safer methods include:
Removing sources of odor, such as garbage, mold, or dirty pet areas
Using exhaust fans during cooking or cleaning
Opening windows only when outdoor pollution levels are low
Running air purifiers with activated carbon filters to trap odors and pollutants
Using natural odor neutralizers like baking soda or white vinegar instead of synthetic sprays

Myth #4: “Air Purifiers Create a Germ-Free Home”
Reality Check
Air purifiers can help improve indoor air by removing airborne particles like dust, pet dander, and pollen. Some models include UV lights or ionizers designed to reduce airborne microbes. However, even high-quality units can’t sterilize surfaces or eliminate all germs in your home. Germ-free environments require regular cleaning, good humidity control, and more advanced disinfection systems in healthcare settings. Air purifiers support better air quality but are only one part of maintaining a healthy indoor environment.
What Air Purifiers Can (and Can’t) Do
HEPA filters effectively trap fine airborne particles, including mold spores and some biological matter, though they do not kill or neutralize microorganisms. Still, they don’t disinfect your space or remove germs from surfaces like counters and doorknobs. Maintaining clean indoor spaces also requires routine handwashing and proper sanitation.
What Air Purifiers Can Do |
What Air Purifiers Can’t Do |
---|---|
Trap dust, pollen, and airborne particles |
Kill germs on surfaces |
Reduce pet dander and mold spores |
Eliminate all bacteria and viruses |
Improve indoor air quality in enclosed spaces |
Replace the need for regular cleaning |
Filter some VOCs with activated carbon |
Stop direct transmission of infections |

Myth #5: “Burning Candles or Incense Cleans the Air”
Reality Check
While burning candles or incense may smell pleasant, they do not clean the air. Instead, they release soot, smoke, and volatile organic compounds that can lower indoor air quality. These byproducts can raise indoor particulate levels and may contribute to respiratory discomfort, particularly in sensitive individuals. The scent masks odors but adds more airborne pollutants, making indoor spaces less healthy over time.
Healthier Options
For a better indoor environment, consider these safer alternatives:
Choose unscented or naturally scented soy or beeswax candles with clean-burning wicks
Limit candle use to short periods in well-ventilated areas
Address the root cause of odors instead of covering them up
Use air purifiers with carbon filters for odor removal
Avoid burning incense in enclosed spaces with poor ventilation

Myth #6: “Ventilation Isn’t Necessary in Cold or Hot Weather”
Reality Check
In extreme temperatures, many people seal their homes to conserve energy. While this keeps heat or cool air inside, it also traps polluted air and moisture. Over time, poor indoor air flow leads to high concentrations of pollutants, including carbon dioxide, VOCs, and particles from cooking or cleaning products. Even during hot or cold weather, indoor spaces still need fresh air circulation to maintain safe air quality.
Balancing Comfort and Air Quality
Ventilation systems like exhaust fans and heat recovery ventilators (HRVs) or energy recovery ventilators (ERVs) can exchange indoor air with filtered outside air while retaining temperature. Short bursts of window ventilation, especially during times of lower outdoor air pollution, also help refresh indoor air. Using bathroom and kitchen fans to remove humidity and fumes supports better air quality without sacrificing comfort.

Myth #7: “Dusting with a Dry Rag Cleans the Air”
Reality Check
Dusting with a dry cloth might make surfaces look cleaner, but it often worsens indoor air. Dry wiping stirs up dust, pollen, pet dander, and other airborne particles, sending them back into the air instead of removing them. These particles eventually settle again, leaving the indoor environment just as polluted. For cleaner air, it's essential to use methods that trap and remove particulate matter effectively.
Effective Dust Removal
To truly reduce dust and improve indoor air quality, use a slightly damp cloth or a microfiber duster that can hold onto particles instead of scattering them. Regular vacuuming with a vacuum that includes a HEPA filter helps capture fine dust and allergens. Reducing clutter also limits areas where dust can build up, helping to maintain better air quality in enclosed spaces.
Myth #8: “A Single Filter Change per Year Is Enough”
Reality Check
Changing your HVAC or air purifier filter just once a year isn't enough, especially in homes with pets, high usage, or poor outdoor air quality. Filters trap dust, pollen, and other air pollutants, and when they get clogged, air flow is restricted. This reduces system efficiency and allows pollutants to recirculate, contributing to poor indoor air quality. Most systems require filter changes every 2–3 months or more often, depending on conditions and manufacturer guidelines.
Signs You Need More Frequent Changes
Several signs can indicate it's time to replace your air filter:
Visible dust buildup on air vents
A musty or dusty smell in indoor spaces
Worsening allergy symptoms or respiratory problems
Filter turning dark grey or brown quickly
Reduced air flow or HVAC strain
If unsure, check your filter monthly or follow your system’s manual to stay on top of maintenance and improve air quality indoors.
Myth #9: “Mold Only Grows in Bathrooms”
Reality Check
Mold isn’t limited to bathrooms—it can grow anywhere moisture builds up. Basements, attics, crawl spaces, and even behind walls are typical spots where mold can develop, especially when leaks, condensation, or high humidity are present. Mold spores are considered indoor air pollutants and may contribute to respiratory symptoms in sensitive individuals and worsen conditions like asthma. Controlling indoor moisture is key to preventing mold in all parts of the home or building.
Mold Prevention
Keeping humidity levels between 30% and 50% with a dehumidifier helps prevent mold growth. Fixing plumbing leaks quickly and ensuring ventilation systems are working well reduces moisture buildup. Regular checks in less-visible areas, such as under sinks or around windows, can catch mold early before it spreads and affects indoor air quality.

Myth #10: “Indoor Air Quality Doesn’t Affect Me If I’m Healthy”
Reality Check
Even people without existing health issues can be affected by poor indoor air. Breathing in polluted indoor air may lead to symptoms like dry eyes, throat irritation, or fatigue in some individuals. Over time, continued exposure to air pollutants like VOCs, mold, or tobacco smoke may increase the risk of developing respiratory diseases, allergies, or other health problems. Indoor air quality plays a role in your comfort, sleep, and daily productivity—no matter your health status.
Benefits of Proactive IAQ Measures
Improving indoor air quality benefits everyone in the space:
Cleaner air can reduce stress, fatigue, and headaches
Supports better sleep and overall well-being
Lowers the chance of developing sensitivities or allergies
Creates a healthier environment for guests or family members with health conditions
Supports better indoor environments, which may contribute to overall respiratory comfort over time
Clear the Air: What Really Improves Indoor Air Quality
Many popular beliefs about indoor air pollution sound convincing but don’t hold up under closer inspection. While opening windows, adding plants, or lighting candles may seem helpful, they’re unreliable solutions for improving indoor air. The most effective strategies include source control, consistent ventilation, and high-quality filtration systems.
Since every indoor space is different, taking the time to identify specific issues—such as moisture buildup or high particulate levels—can lead to better results. A well-informed approach backed by proper tools and habits is the key to avoiding poor indoor air quality and supporting long-term health.
Frequently Asked Questions
Are Houseplants Worth Getting for IAQ Benefits?
They offer minor VOC absorption and psychological perks but not a significant pollutant solution. Combine with real filtration or ventilation.
Should I Use Ozone Generators to Clean My Air?
Generally, no—ozone is a respiratory irritant in higher concentrations. Many health organizations advise against them for occupied spaces.
Will Burning Scented Candles Reduce Dust and Germs?
No, candles produce soot and possibly more chemicals. They don’t remove dust or kill germs effectively.
How Often Should I Replace My HVAC Filters?
Usually every 2–3 months or as recommended. Factors like pets, dust levels, or allergies might require more frequent changes.
If My Apartment Is Small, Do I Really Need Ventilation?
Yes, small spaces can trap pollutants quickly. Exhaust fans, window vents, or short bursts of fresh air can help maintain better IAQ.
Does Boiling Potpourri or Cinnamon Clean the Air?
It might mask odors with scent, but it doesn’t remove pollutants. Ventilation and proper filtration are more effective.
Are Incense Sticks Safe for Air Quality?
They release smoke and particulates. Overuse in poorly ventilated areas can worsen indoor air. Use sparingly or ensure proper airflow.
References
California Air Resources Board (CARB). (2020). List of CARB-Certified Air Cleaning Devices. https://ww2.arb.ca.gov/list-carb-certified-air-cleaning-devices
Centers for Disease Control and Prevention (CDC). (2024). About Ventilation and Respiratory Viruses. https://www.cdc.gov/niosh/ventilation/about/index.html
United States Environmental Protection Agency (EPA). (2025). Guide to Air Cleaners in the Home. https://www.epa.gov/indoor-air-quality-iaq/guide-air-cleaners-home
United States Environmental Protection Agency (EPA). (2025). Mold. https://www.epa.gov/mold
United States Environmental Protection Agency (EPA). (2024). Particulate Matter (PM) Basics. https://www.epa.gov/pm-pollution/particulate-matter-pm-basics
United States Environmental Protection Agency (EPA). (2025). Particulate Matter (PM) Pollution. https://www.epa.gov/pm-pollution
United States Environmental Protection Agency (EPA). (2024). The Inside Story: A Guide to Indoor Air Quality. https://www.epa.gov/indoor-air-quality-iaq/inside-story-guide-indoor-air-quality
United States Environmental Protection Agency (EPA). (2024). Volatile Organic Compounds' Impact on Indoor Air Quality. https://www.epa.gov/indoor-air-quality-iaq/volatile-organic-compounds-impact-indoor-air-quality
U.S. Department of Energy (DOE). (n.d.). Air Conditioner Maintenance. https://www.energy.gov/energysaver/air-conditioner-maintenance
U.S. Department of Energy (DOE). (n.d.). Ventilation. https://www.energy.gov/energysaver/ventilation